Our starting point was simple and uncomfortable:
If digital transformation is reshaping how we communicate, learn and work, why are academia and practice still operating like parallel universes?
The first DirCom conference took place at the beginning of June in Madrid, Spain. It brought together academics and PR practitioners sharing their insight from their work and research but also their desire for a stronger collaboration between the two. It turns out, that like in many other places in the world, PR degrees and …
Read more “Collaboration needed: DirCom conference take-aways”
In this conversation, Ana and Marianne explore the intricate relationship between communication, cultural competence, and Public Relations. They discuss the importance of understanding cultural contexts in communication strategies, the need for cultural curiosity, and the role of empathy and exposure in fostering cultural competence. The conversation also explore effective communication strategies during crises, the advocacy …
Read more “Marianne Sison on Navigating Cultural Differences in Public Relations”
Soon… It’s been in the making for quite some time. While I finish up the recordings and the amazing Migo Fecke and the professional-podcasts.com team put the final (magical) touches on these episodes, my plan is to return to the episodes from the previous series by adding show notes and transcription (you will be able …
Earlier this year, the PRCA with the entire Future of PR/Comms and their Social Impact research collective have launched the reports of the study in English and Spanish. Since then colleagues have made great efforts to promote the study and facilitate conversations around its findings. The preliminary results of the study have been presented at …