The first DirCom conference took place at the beginning of June in Madrid, Spain. It brought together academics and PR practitioners sharing their insight from their work and research but also their desire for a stronger collaboration between the two. It turns out, that like in many other places in the world, PR degrees and …
Read more “Collaboration needed: DirCom conference take-aways”
FREE DOWNLOAD In June this year, I have launched a call for contributions for a free ebook about Ai in PR/Comms. 3.5 months later, there’s a book: Artificial Intelligence in Public Relations and Communications: cases,reflections, and predictions – all 140+ pages, 16 authors from 6 countries packed with insight and thought provoking reviews and questions. …
FREE DOWNLOAD At the time of the COVID-19 pandemic when women’s research outputsdwindled (Fazackerley, 2020) and many practitioners’ levels of pressureand stress increased due to a higher demand for communication servicescoinciding with the reduced access to support services including childcare,this book aims to reflect on the progress made so far and contribute tokeeping the discussion …
Earlier this year I have been interviewed by Inpuncto, the newsletter of PilotProjekt, about corporate communications and AI. This was right before the results of #PR2025 were released and after my contribution to AMEC’s Measurement Month on measuring VR (virtual reality) and AR (augmented reality) for PR. The interview has been translated in German. The …