Corporate activism book (free download)
A collection of articles, research updates and solutions for a rising trend FREE DOWNLOAD One of 2019’s most prominent theme for PR/Comms was business with purpose, a new take and a mixture, it felt to me, between Kramer & Porter’s creating shared value (CSV) concept…
Protest Public Relations
New book OUT NOW. Use FRL40 for a 20% discount Love and thanks from the editor I cannot be more thrilled (and perhaps a little spooked – what if I missed a typo?) that my first solo editorial project is out now, in print, packed…
How to evaluate VR and AR for PR
AMEC’s Measurement Month has been incredibly busy, with loads of interesting events around the world, and some fantastic publications too. PRNews (usually focused on the North American communications market) had quite a full list dedicated to measurement, so needless to say, it feels fantastic to…
Toolkit: Corporate Volunteering Evaluation with Digital Storytelling
Download paper Executive Summary: Corporate volunteering is “an important vehicle for delivering care and compassion to causes and communities in need” (Grant, 2012: 589). Identified by Bussell and Forbes (2008) as the fastest-growing area of volunteering in North America and Western Europe, corporate volunteering…
Research: Instagram study on Romanian Presidential Elections is out now
#yeslavot is finally out. Our article (co-authored with Roman Gerodimos and Darren Lilleker, both from Bournemouth University) is finally out in Javnost – The Public. This is based on Instagram data we collected in 2014 during the second round of the Romanian Presidential elections and…