Interview with Patricia Valli, Economics Editor from Perfil As I prepare for my keynote about the future of public relations and the lessons we should learn from the feminization of the profession, an interview I gave to the Argentinian national-circulation paper, Perfil, has been published. You can find it here and below.
Earlier this year I have been interviewed by Inpuncto, the newsletter of PilotProjekt, about corporate communications and AI. This was right before the results of #PR2025 were released and after my contribution to AMEC’s Measurement Month on measuring VR (virtual reality) and AR (augmented reality) for PR. The interview has been translated in German. The …
New book OUT NOW. Use FRL40 for a 20% discount Love and thanks from the editor I cannot be more thrilled (and perhaps a little spooked – what if I missed a typo?) that my first solo editorial project is out now, in print, packed with awesome content from fantastic contributors from around the world! …
With the rapid changes in the communications landscape, including the technologies that enable/mediate communication, the skillset and job description of the PR practitioner is often in focus. More technical skills are in demand and more focus is on measurement and evaluation (so research and critical thinking). None of these point to PR being a management …
Read more “PR Conversations with Thomas Stoeckle on PR for the 21st century”
“Fake news” is 2017’s word of the year (or at least it is so in Australia). Joined by alternative facts and post-truth society, fake news is a signal to a changing trend in how people relate to information, the sources that share it and their credibility. Fake news is not new The concept of fake …