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Prof. Dr. Ana ADI
  • About
    • Contact
    • Bio
    • Press
    • Highlights
      • public relations
      • storytelling
      • social media tools
      • olympism
      • #smedu
    • Teaching
      • Visiting Lecturer
        • Vives New Media
        • Vives Branding 101
      • Guest lectures
      • Digital Communication Strategies
  • Research & Publications
    • Women in PR (podcast)
      • Women in PR
    • Books and Reports
    • Journal articles
    • Book chapters
    • Awards & Grants
    • Professional Publications
    • Academic presentations
  • Consultancy
    • Industry engagements
    • Workshops

Tag: GMP PR

PR: post-crisis measurement

by anaadiconference, news, Public RelationsPosted on October 25, 2017October 25, 2017No Comments

GMP PR Romania has organised their second international conference dedicated to PR measurement. I was invited to join them again (I was thrilled but they say I have done a good job the first time around) and my brief was to talk about what should PR practitioners measure after a crisis. Like with the PROI …

Read more “PR: post-crisis measurement”

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