PR measurement: AR/ VR/ AI in focus

Augmented reality, virtual reality and artificial intelligence are interesting technological developments that PR practitioners could use for their organisations and clients. At the PROI Worldwide meeting in Bucharest (PROI is the longest-running partnership of independent public relations agencies) practitioners were more concerned with how these creative applications can support their work and, most importantly, how …

Lessons from the Romanian #rezist protests – online coverage

At the end of July, Dr Darren G. Lilleker (from Bournemouth University) and I have edited andlaunched an online publication focusing on the Romanian #rezist protests. In an effort to incentivise reading, we have also shared the report widely but also published several separate articles reflecting on the lessons learned from the protests. The context …

OUT NOW: #rezist – Romania’s 2017 anti-corruption protests

  The beginning of 2017 brought attention to Romania and its street protests against corruption. What started for me as a “watching the news unfold” exercise turned quickly into many questions that I could not answer on my own. This is how the idea of a flash report on the Romanian protests came about. #rezist …

Science Communication & Measurement – PARI 2017 workshop notes

I am these days in Garching, near Munchen, the home of the European Southern Observatory (an absolutely stunning and inspiring place) and the host of the PARI 2017 Workshop on Public Awareness of Research Infrastructures. This is an event dedicated to science communication (as I understand it) where scientists turned communicators and communicators with a passion for …

3rd Employer Branding conference

The 3rd Employer Branding conference organized by Quadriga, the mission was ambitious: to follow the entire roadmap of developing an employer brand, encapsulated in ‘think – do – measure – learn’. My Twitter “Moments” summary captures some of the insights from the day. It’s been a very busy two days, packed with very diverse presentations …