Call for Contributors and Contributions A free, open-access reader for PR, Communication, Public Affairs and Sustainability Professionals Edited by Prof. Dr. Ana Adi, Alexandra Morton & Thomas Stoeckle About the Reader As sustainability communication enters an era of heightened scrutiny, accelerating regulation, and rapid adoption of generative AI, communicators are asked to explain, justify, and […]
#EUPRERAtalks: Co-Evolving Academia and Practice in the Age of Digital Transformation
Our starting point was simple and uncomfortable:
If digital transformation is reshaping how we communicate, learn and work, why are academia and practice still operating like parallel universes?
New podcast episode with Dr Shannon Bowen Ana Adi ยท #28 Shannon Bowen_Women in PR with Ana Adi In this conversation, Shannon discusses her journey into public relations, emphasizing the importance of ethics in data usage and communication. She highlights the challenges posed by AI in the field, particularly regarding misinformation and data manipulation. Shannon […]
On the power of measurement and embracing technology in PR with Johna Burke
In this episode of Women in PR, I speak with Jonah Burke, the Global Managing Director of AMEC, about the critical importance of measurement and evaluation in public relations. We discuss the challenges of navigating a male-dominated measurement field, the role of technology in shaping the future of PR, and the necessity of critical thinking […]
Call For Papers And Contributors: Free E-book On AI In PR/Comms
I am planning to edit a new, free e-book, under a creative commons licence on Artificial Intelligence in Public Relations and Communications, using a similar system of collection, review and publication as I have used with the Corporate Activism, Women in PR and #Rezist2017 books. Whether research, opinion pieces, case studies or useful toolkits, this […]
Augmented reality, virtual reality and artificial intelligence are interesting technological developments that PR practitioners could use for their organisations and clients. At the PROI Worldwide meeting in Bucharest (PROI is the longest-running partnership of independent public relations agencies) practitioners were more concerned with how these creative applications can support their work and, most importantly, how […]