What is Employer Branding? – GMP PR video
GMPPR in Romania has asked my thoughts about employer branding. They’re turning that into a mini-series. Below is the first episode: What is employer branding?
#ICCC18 – crisis communication conference notes
I had the pleasure to moderate the 6th International Crisis Communication Conference which Quadriga University hosted during the 5th and 6th of April. Two intense days packed with panels, presentations, workshops and a simulation game and plenty of food for thought. A brief summary Prof. Dr….
PR Conversations with Thomas Stoeckle on PR for the 21st century
With the rapid changes in the communications landscape, including the technologies that enable/mediate communication, the skillset and job description of the PR practitioner is often in focus. More technical skills are in demand and more focus is on measurement and evaluation (so research and critical…
PR: post-crisis measurement
GMP PR Romania has organised their second international conference dedicated to PR measurement. I was invited to join them again (I was thrilled but they say I have done a good job the first time around) and my brief was to talk about what should…
In the media: DW about DC Protest
At the end of the DC Protest debate organised in Berlin by Diaspora Civica Berlin, Documentaria.ro and Funky Citizens, I gave an interview to DW. They asked me if the #rezist protests have been successful. Check the video below and some further reflections in this…