Social media training for charities


Today is was an excellent day when teaching, prothesis consultancy and practice were brought together.

Adido, <a href=pilule BU & CEB after the workshop” src=”×146.jpg” width=”300″ height=”146″ />The Creative Enterprise Bureau (of which I am a lecturer-consultant) in collaboration with Adido, a Bournemouth-based digital media agency, and the Regional Community Partnerships Office at Bournemouth University organized a workshop about social media strategy for charities. The participants included representatives of Diverse Abilities Plus, Dorset Blind, Bournemouth Gateway, Dorset Mind, LV Streetwise, Dorset Fire and 2nd and 4th year students from Bournemouth University who took the Digital Communication Strategies unit that I teach. Nikki and Fran, Adido’s representatives, dedicated the morning demistifying the web and providing examples of good pratice as well as suggestions and templates for good strategy building and planning.

We ended the session with BU students networking with the charity representatives and sharing their experience of running social media campaigns on low budgets and tight deadlines. The students will continue to work with the charities as mentors during the following weeks, providing them with feedback on their social media strategies and content plans. This is a great opportunity for them to showcase what they have learned at BU while supporting local charities and embarking on their first mentoring and consultancy projects at the same time . Another meeting to reflect on the lessons learned and the impact of the student-agency-university-charity collaboration will be organized in the future as well.

Needless to say, I am grateful to our partners for the collaboration and very proud and excited to see students that I taught joining the project.

All the photos from the event can be found here.

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