Digital storytelling
I have been researching and writing quite actively about storytelling in the past months. What has started with my moderating the Play Video Conference last year and continued with a masterclass given at the European Communication Summit, anesthetist  has prompted by my collaboration with Dr…
New Publication: Stories, Heroes and Commercials
A new article on digital storytelling and empowerment marketing and their application to corporate communication, about it public relations and corporate social responsibility has been recently published in the Management Dynamics in the Knowledge Economy Journal. Co-authored with Dr Camelia Crisan and Razvan Constantin Dinca,…
New publication: CSR in the Digital Age
I have just received in the post today my complimentary copies from Emerald of “Corporate Social Responsibility in the Digital Age”. Part of David Crowther`s Developments in Corporate Governance and Responsibility series, side effects this volume edited with Georgiana Grigore and David Crowther is the…