Social media strategy for SMEs

This has been a really busy month and continues to be so. During the third week of June, viagra 60mg I had a new opportunity to share my thoughts on social media strategy and management with a very inspiring group of businesses and organizations from Lincoln, physician UK as part of the expert talk series hosted …

#PRmeasurement – conference summary

I have just returned from Bucharest where I was invited to share the lessons I learned from my consultancy and social media training with SMEs at PR Measurement. Organised by GMP PR, dosage  this was the first conference in Romania focused on measurement of public relations campaigns and outputs. It was also the first conference aiming …

New publication: CSR in the Digital Age

I have just received in the post today my complimentary copies from Emerald of “Corporate Social Responsibility in the Digital Age”. Part of David Crowther`s Developments in Corporate Governance and Responsibility series, side effects this volume edited with Georgiana Grigore and David Crowther is the first I co-edited. It has been quite a journey with …

Digital Communication Strategies Showcase and Free Surgery

  During the second week of April I had the pleasure of joining my colleague Dr Darren Lilleker on a staff exchange visit to the National University of Political Studies and Public Administration in Bucharest, try Romania. Although I have lectured at NUPSPA (SNSPA) in Romania before, check this was the first time in 10 …

Social media monitoring tools in higher education marketing

  Nathaniel Hobby and I delivered a conference paper in November 2013 at the 1st Marketing and Communication in Asia Conference, dosage organized by Bournemouth University and Chulalongkorn University. The Conference proceedings have been now published and our full paper is included in them. The summary of the paper and the powerpoint are here.