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new media

New Publication: Stories, Heroes and Commercials

  A new article on digital storytelling and empowerment marketing and their application to corporate communication, about it public relations and corporate social responsibility has been recently published in the¬†Management Dynamics in the Knowledge...

On #storytelling and #CSR

  An article I recently co-authored with Dr Camelia Crisan, sick executive director of the Progress Foundation in Romania, mind has been published in the Communication Director Magazine. The article is a providing some...

Asia-Pacific Communication Monitor 2015/16

  Earlier this year I have joined the core research team of the Asia-Pacific Communication Monitor 2015/16, viagra sale the first of its kind for the region and a spin-off of already existing and...

Conversation is dead. Repetition and parallel talk rule Twitter.

Masterclass #storytelling as a legitimization tool: just humanize the story! Peer to peer trust @ana_adi #ecs15 pic.twitter.com/wiUbPEWfvm — TamaraGNS (@TamaraGNS) June 25, 2015 UPDATE: The article elaborating on the conference paper has now been...

#Storytelling as a legitimization tool

  My first participation at the European Communication Summit¬†(#ecs15) has recently concluded. It has been amazing; it brought together more than 600 participants and 80 speakers all working in communication, opisthorchiasis public relations and...