AI and (the future of) PR

Earlier this year I have been interviewed by Inpuncto, the newsletter of PilotProjekt, about corporate communications and AI. This was right before the results of #PR2025 were released and after my contribution to AMEC’s Measurement Month on measuring VR (virtual reality) and AR (augmented reality) for PR. The interview has been translated in German. The …

Corporate activism book (free download)

A collection of articles, research updates and solutions for a rising trend FREE DOWNLOAD One of 2019’s most prominent theme for PR/Comms was business with purpose, a new take and a mixture, it felt to me, between Kramer & Porter’s creating shared value (CSV) concept and Simon Sinek’s “start with why”. In a sense, the …

My talks: a playlist

I have figured that there are some recordings of my keynotes, talks and panels on YouTube so I have collated them in this playlist. Have fun watching (and ahem, if you are looking for a speaker, get in touch!).