Career update: Vice President appointment
I have moved to Berlin at the end of 2014 joining the marvelous team at Quadriga University of Applied Sciences looking to combine practice with research, and consultancy with teaching. I brought with me my international experience, curiosity and desire to learn. There has never…
PR during Covid-19 (a NEW Essachess edition)
The COVID-19 pandemic has provided rich learning opportunities for public communicators: from positive, and unfortunately too often, also from negative examples. From the difficulties of relaying scientific information to publics and political partisanship colliding with public health interests, to the ‘misinfodemic’ (in particular, but not…
Future of PR special edition – OUT NOW!
ACCESS HERE FOR FREE 10 months ago Thomas Stoeckle and I were launching the call for papers for the special edition of ESSACHESS – Journal for Communication Studies focusing on the future of PR. We were in the mid-pandemic. The edition is now complete and…
Call for papers: ESSACHESS – Journal of Communication Studies
Colume 14, n° 1(27)/ 2021 ESSACHESS – Journal for Communication Studies[1] www.essachess.com Future of Communications and Public Relations (PR). (Re)Imagining the Role, Function and Purpose of the Communication Profession Call available here: http://essachess.com/index.php/jcs/announcement Guest editors: Ana ADI, Professor of Public Relations/Corporate Communications Quadriga University of Applied…
Women in PR book (free download)
FREE DOWNLOAD At the time of the COVID-19 pandemic when women’s research outputsdwindled (Fazackerley, 2020) and many practitioners’ levels of pressureand stress increased due to a higher demand for communication servicescoinciding with the reduced access to support services including childcare,this book aims to reflect on…
#WomeninPR podcast
What started a couple of years ago with me questioning students about the missing voices in PR history and continued with one of them wanting to focus their thesis on women telling their stories about getting in or out of PR, ended up with a…
Corporate activism book (free download)
A collection of articles, research updates and solutions for a rising trend FREE DOWNLOAD One of 2019’s most prominent theme for PR/Comms was business with purpose, a new take and a mixture, it felt to me, between Kramer & Porter’s creating shared value (CSV) concept…
PR2025 – future-proofing PR/Comms (free download)
DOWNLOAD THE FULL REPORT HERE During November 2018 and March 2019 I have been running a Delphi method study investigating the trends, competences, solutions and responsibilities for development for development for PR/Comms in the mid-term. It started off as a discussion and debate about communicators…
In the Argentinian media
Interview with Patricia Valli, Economics Editor from Perfil As I prepare for my keynote about the future of public relations and the lessons we should learn from the feminization of the profession, an interview I gave to the Argentinian national-circulation paper, Perfil, has been published….
AI and (the future of) PR
Earlier this year I have been interviewed by Inpuncto, the newsletter of PilotProjekt, about corporate communications and AI. This was right before the results of #PR2025 were released and after my contribution to AMEC’s Measurement Month on measuring VR (virtual reality) and AR (augmented reality)…